Share your negative keywords & placements across Adwords campaigns

In digital marketing previously, negative keywords and placement exclusion lists are done in the “Keywords” and “Networks” tabs respectively. Example: Let’s say you sell wines but do not sell brands like “Armand de Brignac”, “Red Bicyclette” and “Tavernello”.  You can then create a negative keyword list called “Excluded Wine brands” and use it across campaigns. […]