Digital advertising spend 2015

View image | gettyimages.com   Gartner published “CMO Spend Survey 2015: Eye on the Buyer” illustrating how CMOs in top MNCs will be allocating their digital advertising spend for 2015. Here are the main findings: Marketing budgets remain steady at >10% of company revenue, 50% of companies plan an increase in 2015 79% of marketing […]