Advertise your business on Facebook, here’s why:

• Over 2.5 million users in Singapore, very soon over 1 billion users worldwide
• Singaporeans spend over 38 minutes per session on Facebook on average (Experian Hitwise, 2011)
• People trust recommendations from friends and family, above all other forms of advertising (Nielsen, 2012)

 

Flexible budgeting

• Facebook ads and sponsored stories appear on the right hand side of news feeds
• Pay per click or when your ads get displayed a thousand times
• Set a daily budget or one for your campaign duration

 

Choose your audience

Target your audience by location, sex, age, likes and interests, broad categories, relationship status, workplace, or education

 

Harness the power of friends and family referrals

One very powerful aspect not available on other types of ads is the ability of Facebook to show users what content their friends like. This harness the fact that people tend to trust more of what friends are interacting with.

 

In depth reporting

Reports enable you to see how customers are interacting with your brand and effectiveness of ads. They include:

• impressions, clicks, CTR, etc
• social impressions: times shown with friend’s context
• social click rate: social clicks/social impressions
• unique clicks: distinct people clicks

 

Talk to us and see how we can use Search Marketing and Facebook Ads to get more customers to your business!