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Discussions that you want to hear about Google Adwords

A lot of people, even the most experienced marketers have a lot of questions when it comes to their digital marketing efforts like the Google products. What we know is that they offer the best results. From better targeting customers, to conversion, Google provides the best user experience that marketers can make the most of. […]

Is display advertising now in trouble?

Doing digital marketing with banners is getting a lot of negative reviews. Ad blocking software products are now popular mainly because of this. Both consumers and marketers have unifying opinions when it comes to banner advertisements. Despite the growing complaints from both marketers and consumers regarding display advertising, experts are predicting that display advertising is […]

Google Buy Button and How it Could Help Mobile Conversion

With internet technology advancing towards digital marketing using mobile gadgets, ComScore data shows that 60% of retail browsing occurred using either phone or tablets. On the other hand, only 15% of sales were said to have occurred using these types of devices. Why is there such a huge gap? Why is it that people don’t […]